And so I find myself preparing my first contribution to the new eSpares blog with heavy eyes, a headache and a general sense of weariness. Alas, last night I overindulged and today I am paying in kind. There is, however, a good reason for my sorry state today; last night, I went to the Econsultancy Innovation Awards Winners’ Dinner to collect the Most Innovative Digital Marketing Team Award. Now, I’ve never been to anything even remotely awards-related before. The closest I’ve come is watching the 2005 Brit Awards on TV, so it was with slight trepidation that I accepted the invitation to collect the award on eSpares’ behalf. My uncertainty was compounded when I found out the do was being hosted at the Park Lane Hotel – a place so swanky I thought I mightn’t even be allowed in.